Aliita’s name means “important object” in Wayuu, the native language of Guajiros, an indigenous tribe that inhabits the area in Zulia-Venezuela, the country where Cynthia Vilchez Castiglioni, founder of the brand, grew up. Cynthia designs very feminine, elegant, minimalist and fun jewelry pieces. Her necklaces, rings, earrings and bracelets are made in Italy using an interesting selection of natural stones.